Do you love Doughp? Do you think our mission to smash stigmas one delicious spoonful at a time is dope? Then you’re in the right place. We’re inviting you to become a part of our team!
Specifically, we’re offering the opportunity to invest in Doughp, starting with as little as $100! If you’ve been thinking about putting your money to work for you, this is a chance to do it with a mission-driven (and delicious) brand.
How to get started with investing
We’re not asking for donations here. This is an investment, meaning you should get something in return. We’ll get into the details in just a second, but first, let’s talk about investing in general.
Right now, about 58% of Americans have their money invested in stocks. But if you drill a little deeper, you’ll see something interesting. That number grows the more someone’s household income does. About 89% of households earning $100,000 or more invest.
Of course, part of that is because they have the discretionary income to do so. But it’s also part of growing wealth, which people in that income bracket usually know (often because they’re paying a financial advisor to tell them things like this).
When you invest, you put your money to work for you. And when you invest in Doughp, you’re doing with a brand you love.
Why Doughp
Even with an incredible mission, money still talks! So let’s talk numbers.
Since our founding, Doughp has sold more than $13 million of cookie dough. In 2022 alone, our revenue was just shy of $4 million. We give back with every purchase, donating more than $100,000 to mental health and addiction recovery nonprofits to date.
And we’re growing. Within the first year of our launch in retail stores — think: Costco, Walmart, Target, Kroger — we’re in more than 1,000 locations. In 2021, we were ranked 16th on the Inc. 5000 list of the fastest-growing private food and beverage companies.
And it doesn’t hurt that our founder, Kelsey, was on Shark Tank twice, right? Plus, she was named Forbes 30 Under 30, Vegas 40 Under 40, and, most recently, to Inc.’s 2023 Female Founders list.
Add to all of that one very important fact: this isn’t our first rodeo. We did a 2018 revenue share raise and it went pretty darn well. In fact, we were the first company to ever successfully fully repay its Wefunder investors.
What you get out of it
For starters, the money you invest in Doughp today will be in a SAFE, a simple agreement for future equity in the company at our next triggering event, like a new round of fundraising of $2M+, selling the business, or taking the company public.
You don’t have to wait to see some perks, though. We’ve got some pretty sweet benefits teed up for various investment levels:
- Invest $250, get a $25 gift card (an immediate 10% return on investment!)
- Invest $500, get 5% off Doughp.com for life
- Invest $1,000, get a thank you gift box from our team with dough and merch
- Invest $2,500, get 10% off of Doughp.com for life
- Invest $5,000, get 15% off Doughp.com for life
- Invest $10,000, get your name on our website as a key Doughp investor and a handwritten thank you card from Kelsey
- Invest $50,000 and you get to create a custom flavor with Kelsey that we’ll sell at Doughp.com
These perks stack. So if you invest $500, you’ll get 5% off plus the $25 gift card. Or if you invest $5,000, you’ll get 15% off sitewide, the thank you box, and the gift card.
Sound good?
If you’re looking to get involved with a brand you love and invest your money so it can work for you, check out our Wefunder campaign. We would LOVE to have you on board.
We are 'testing the waters' to gauge investor interest in an offering under Regulation Crowdfunding. No money or other consideration is being solicited. If sent, it will not be accepted. No offer to buy securities will be accepted. No part of the purchase price will be received until a Form C is filed and only through Wefunder’s platform. Any indication of interest involves no obligation or commitment of any kind.
